
Keyword Analysis
the power of words
Do you know what your customers search for when they go online? When we are in our own little bubbles at work is it easy to think that everyone else uses the same terminology as us to describe things.
This can result in companies fighting over domination of completely the wrong keywords and driving up the price.
A smarter way to work is to try and secure the less competitive keywords and get to the top of organic search for those terms.
